Tsujimoto Market: Our Guarantees
Description
Hada Labo Shirojun Premium Medicated Whitening Cream, 50 g
Overview
This is the closing step of Rohto's Shirojun Premium line: a dense, matte-finish cream carrying the same two approved actives as the rest of the range, in the texture that stays put overnight. Japanese shoppers tend to buy it in autumn, after a summer of accumulated sun, and run it through to spring.
Read the claim carefully, because it is narrower than the packaging energy suggests: the approval is for helping prevent spots and freckles caused by sun exposure. Pair it with the rest of the brightening range and, more importantly, with a sunscreen you will actually reapply.
Key Benefits
- Tranexamic acid as the approved whitening active, working on the post-UV inflammatory signalling rather than on the melanin enzyme itself
- Dipotassium glycyrrhizate as the second approved active — a liquorice-derived anti-inflammatory that addresses the irritation half of the pigmentation problem
- Vitamin C derivative and vitamin E as conditioning support, disclosed by Rohto but not the approved actives
- Two hyaluronic acid forms, so the cream carries a real moisturising load rather than sitting on the skin as a claims vehicle
- Free of fragrance, colourant, mineral oil, alcohol and paraben by the manufacturer's own statement
- 50 g in a screw-top jar — around three months as a nightly face cream
Product Details
| Brand | Hada Labo (Rohto Pharmaceutical) |
|---|---|
| Country of origin | Japan |
| Product type | Medicated whitening cream |
| Format | Rich cream, jar |
| Volume / count | 50 g |
| Manufacturer | Rohto Pharmaceutical Co., Ltd. |
| JAN code | 4987241168453 |
| Regulatory status | Quasi-drug (iyakubugaihin) in Japan |
| Scent | Fragrance-free |
| Line | Shirojun Premium |
Who Is This For?
- Skin that reads dull or blotchy after a summer outdoors and needs an evening step with some weight to it
- Dry to normal skin — oily skin will likely find this too occlusive in a Japanese summer
- Anyone already using the Shirojun toner or emulsion who wants to close the routine within the same line
- People who prefer a jar cream to a pump and do not mind the hygiene trade-off of fingers in a pot
- Not for you if you are looking for a fast fix on an established, sharply defined dark spot
How to Use
- Apply after your toner and, if you use one, your emulsion or serum.
- Take a pea-sized amount and warm it briefly between your fingertips.
- Press it over the whole face, then go back over the areas you are watching.
- Use a clean spatula or clean dry fingers each time to keep the jar sanitary.
Frequency: Evening every day; morning too in dry seasons, always under sunscreen.
Full Ingredients
Active ingredients (quasi-drug): tranexamic acid (whitening), dipotassium glycyrrhizate (anti-inflammatory).
Disclosed conditioning ingredients: vitamin C derivative, vitamin E, two forms of hyaluronic acid.
Rohto states the formula is free of fragrance, colourant, mineral oil, alcohol and paraben.
The manufacturer publishes the actives and the headline ingredients but not the complete INCI list online. What is shown above is what is disclosed; the full list is printed on the package you receive.
Cautions
- This is a Japanese quasi-drug (iyakubugaihin): the active ingredients and the effect claimed for them have been reviewed by Japan's Ministry of Health, Labour and Welfare. Outside Japan it is sold as an ordinary cosmetic.
- This product contains no sun filters and does not protect skin from UV — apply your sunscreen separately.
- The approved claim is prevention of sun-induced spots and freckles, not removal of existing pigmentation.
- Jar packaging: use clean, dry hands or a spatula, and close the lid firmly after each use.
- Patch test on the inner forearm before first use, especially if your skin is reactive.
- Discontinue use and consult a doctor if redness, itching, swelling or persistent stinging occurs.
- Avoid contact with the eyes. If the product enters the eyes, rinse immediately with plenty of water.
- Do not apply to broken, sunburned or actively inflamed skin.
- Keep out of reach of children. Store away from direct sunlight and high temperatures.
Package Contents
- 1 x Hada Labo Shirojun Premium Medicated Whitening Cream, 50 g jar
Shipping & Store Notes
- Ships directly from Japan
- Processing time: 2–6 business days
- Tracking number provided after dispatch
- Import duties and taxes may apply depending on destination country
- Opened cosmetics cannot be returned for hygiene and safety reasons
Authenticity Guarantee
Every product at Tsujimoto Market is sourced directly from Japan and verified for authenticity. We never sell fakes or grey-market goods. Each order is carefully packed in Kobe, Japan and dispatched with full tracking.
FAQ
How is Shirojun Premium different from plain Shirojun?
Plain Shirojun carries one whitening active, tranexamic acid, plus allantoin. Premium keeps the tranexamic acid and swaps in dipotassium glycyrrhizate as the second approved active, an anti-inflammatory chosen because irritation is one of the things that pushes pigment cells into overdrive. Premium is also the richer, more emollient texture of the two lines. Neither is approved to remove pigmentation you already have; both are approved to help prevent new sun-driven spots.
Why does the ingredient section not show a full INCI list?
Because Rohto does not publish one online for this product. The company discloses the two approved actives and the headline conditioning ingredients, and prints the complete list on the carton. We would rather tell you that plainly than fill the gap with a plausible-looking list we assembled ourselves. If you need the full list before ordering — for an allergy, for instance — write to us and we will photograph the carton of a unit in stock.
Do I still need sunscreen while using this?
Yes, and it is not a detail you can skip. Ultraviolet light is what drives melanin production in the first place, so a brightening routine without daily sun protection is a bucket with a hole in it. Use a broad-spectrum SPF 30 or higher every morning you will see daylight, including through windows and on overcast days.
The packaging is in Japanese — how do I know what I am using?
The carton and bottle carry Japanese-language labelling, because this is stock made for the Japanese domestic market. Where an ingredient list appears on this page, it is translated from that labelling or from the manufacturer's own published data; where the manufacturer does not publish one, the ingredients section says so rather than filling the gap. Either way, send us a photo of anything unclear on the box after delivery and we will translate it, and ask us before ordering if you need the full label list first.
Will I pay customs duty or import VAT?
That depends on your country and on the declared value of the parcel, not on us. We ship from Japan with a correct customs declaration and full tracking; any duty or import VAT your country charges is collected by your local carrier or customs office on delivery. Check your national de-minimis threshold before ordering if you want to avoid a surprise.
