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Description
Hada Labo Shirojun Medicated Whitening Lotion is a Japanese quasi-drug (医薬部外品) that combines White Tranexamic Acid — a proven tyrosinase inhibitor — with Allantoin for skin normalisation, Vitamin C derivative, and 2 types of Hyaluronic Acid. It gradually reduces existing dark spots, prevents new melanin formation, and maintains barrier hydration simultaneously. Ships directly from Japan.
Key Benefits
- ✓ White Tranexamic Acid (ホワイトトラネキサム酸) — active brightening ingredient that suppresses melanin generation, reducing dark spots and uneven skin tone
- ✓ Allantoin (active) — anti-irritation and skin conditioning to normalise damaged skin
- ✓ Vitamin C derivative (ビタミンCリン酸Mg) and Vitamin E — additional brightening and antioxidant support
- ✓ Hatomugi (Coix lacryma-jobi / ヨクイニン) extract for skin smoothing
- ✓ 2 types of HA (Nano-HA + HA-Na) for hydration alongside the brightening actives
- ✓ Quasi-drug (医薬部外品) regulated — subject to Japanese pharmaceutical review
- ✓ Fragrance-free, mineral oil-free, alcohol-free, paraben-free
Product Details
| Brand | Hada Labo (肌ラボ) by Rohto Pharmaceutical |
| Product Name (EN) | Shirojun Medicated Whitening Lotion |
| Product Name (JP) | 肌ラボ 白潤薬用美白化粧水 |
| Category | Skincare |
| Subcategory | Toner / Brightening |
| Product Type | Medicated whitening toner (薬用美白化粧水) |
| Classification | Quasi-Drug (医薬部外品) — Japan |
| Active Ingredients | White Tranexamic Acid (ホワイトトラネキサム酸), Allantoin (アラントイン) |
| Size / Net Content | 170 ml (also available: 170 ml refill, 400 ml pump) |
| Form | Liquid (light texture — さっぱりタイプ) |
| Fragrance / Scent | Fragrance-free |
| Country of Origin | Japan |
| Skin Type / Target User | All skin types; especially those with dark spots or Uneven tone |
| Main Concerns | Dark spots, sun damage, pigmentation, uneven skin tone |
| Key Ingredients | Tranexamic Acid (active), Allantoin (active), Vitamin C derivative, 2 types HA |
| JAN Code | 4987241157549 (bottle) / 4987241157556 (refill) / 4987241194476 (pump 400ml) |
| Sales Name (JP) | ロートH薬用美白化粧水La |
Who Is This For?
Recommended for those with sun damage, post-acne marks, or melasma-type hyperpigmentation who want brightening alongside daily hydration. Results are gradual (typically 4–8 weeks with consistent use). Suitable for all ages.
How to Use
- After cleansing, dispense a 500-yen coin-sized amount into palms.
- Press gently into face focusing on dark spot areas.
- Follow with Shirojun Premium Cream or emulsion for a complete brightening routine.
Amount: ~2 ml | Frequency: Morning and evening
Important: Use sunscreen daily when using brightening products — sun exposure will counteract results.
Full Ingredients
[TODO: Add full ingredient list from product label]
- Quasi-drug (医薬部外品) — regulated by Japanese pharmaceutical standards.
- For external use only. Keep away from eyes.
- Do not use on broken, inflamed, or irritated skin.
- Perform a patch test before first use.
- If any abnormality (redness, swelling, itching, pigment changes) occurs during or after sun exposure, stop use and consult a dermatologist.
- If product enters eyes, rinse immediately with clean water; if irritation persists, see an ophthalmologist.
- Keep out of reach of children.
- Store away from direct sunlight and extreme temperatures.
Package Contents
- 1 × Hada Labo Shirojun Medicated Whitening Lotion 170 ml (bottle, refill, or pump as ordered)
Shipping & Store Notes
- Ships directly from Japan
- Processing time: 2–6 business days
- Tracking number provided after dispatch
- Import duties and taxes may apply depending on destination country
- Opened cosmetics cannot be returned for hygiene and safety reasons
Authenticity Guarantee
Every product at Tsujimoto Market is sourced directly from Japan and verified for authenticity. We never sell fakes or grey-market goods. Each order is carefully packed and dispatched with full tracking.



