Tsujimoto Market: Our Guarantees
Description
La Mente Milky Lotion — Medicinal Brightening Milk Lotion, 150 ml
La Mente Milky Lotion (ミルキーローション) is a quasi-drug certified (医薬部外品) brightening and hydrating lotion from La Mente, a professional Japanese skincare brand. The "medicinal" classification means it contains pharmaceutical-grade actives approved for brightening use: tranexamic acid and/or arbutin, which suppress melanin production at the source to prevent and visibly reduce pigmentation and uneven skin tone.
Despite being a lotion (the Japanese term for a liquid-to-milky toner applied early in the skincare routine), this formula combines the brightening function of a serum with intensive hydration — reducing the need for multiple steps. The light milky texture absorbs quickly, leaving skin softened, moisturised, and visibly more even-toned over time.
See also: Japanese Toner & Lotion | Japanese Whitening Skincare | Japanese Anti-Aging Skincare
Key Benefits
- ✓ 医薬部外品 certified — pharmaceutical-grade brightening actives (tranexamic acid / arbutin) reviewed by Japanese PMDA
- ✓ Inhibits melanin production to prevent and reduce pigmentation and dullness
- ✓ Brightening + intensive hydration in one step — simplifies multi-step routines
- ✓ Light milky texture — absorbs quickly, no stickiness
- ✓ Professional La Mente formula for sustained skin tone improvement
- ✓ Authentic Japanese product — ships directly from Kobe, Japan
How to Use
- After cleansing, apply Milky Lotion as your toning step — before serum or cream.
- Take a 10-yen coin-sized amount onto palms or a cotton pad.
- Gently press into face, neck, and any pigmentation-prone areas (cheeks, forehead, around the mouth).
- Allow to absorb before applying next skincare step.
Frequency: Morning and evening for brightening effect. With consistent daily use, visible improvement in skin tone is expected after 4–8 weeks.
Active Ingredients (医薬部外品有効成分)
Tranexamic Acid, Arbutin.
Cautions
- For external use only. Avoid contact with eyes.
- If you are pregnant or breastfeeding, consult your doctor before using tranexamic acid products.
- Always use SPF in the morning when using brightening products — sun exposure reverses brightening effects.
- Perform a patch test before first full-face use if you have sensitive skin.
- Discontinue use if irritation develops. Keep out of reach of children.
Package Contents
- 1 × La Mente Milky Lotion — 150 ml
Shipping & Store Notes
- Ships directly from Japan (Kobe)
- Processing time: 2–6 business days
- Tracking number provided after dispatch
- Import duties and taxes may apply depending on your destination country
- Opened cosmetics and supplements cannot be returned for hygiene and safety reasons
Authenticity Guarantee
Every product at Tsujimoto Market is sourced directly from Japan and verified for authenticity. We never sell fakes or grey-market goods. Each order is carefully packed and dispatched with full tracking.
FAQ
What is tranexamic acid and how does it brighten skin?
Tranexamic acid is a pharmaceutical compound originally used in medicine to control bleeding. In dermatology, it was discovered to suppress melanocyte activity by blocking the pathway that triggers melanin production in response to UV exposure and inflammation. Applied topically, it prevents new pigmentation from forming and gradually fades existing dark spots — with a strong safety record even for sensitive skin.
How is this different from a vitamin C brightening serum?
Vitamin C (ascorbic acid) brightens by inhibiting tyrosinase (the enzyme that makes melanin) and is also a potent antioxidant. Tranexamic acid works via a different mechanism — blocking the signalling pathway that activates melanin production — so the two can complement each other. This lotion's quasi-drug status means its brightening actives are pharmacologically validated rather than cosmetic claims.
Can I use this at the same time as my retinol?
Yes — apply La Mente Milky Lotion in the morning (where its brightening + SPF combination is most effective) and your retinol serum in the evening to avoid overlap and potential irritation.
Is this the genuine Japanese product?
Yes — Tsujimoto Market sources La Mente products directly from Japanese suppliers and ships from our warehouse in Kobe, Japan.
How long does delivery take?
Orders dispatch within 2–6 business days. Delivery is typically 7–20 days depending on your country. A tracking number is provided.

